Rain Cosmetics Returns to the Stage as the Official Cosmetics Sponsor of the 2012 MISS USA Pageant

May 10, 2012 by  

Rain Cosmetics Returns to the Stage as the Official Cosmetics Sponsor of the 2012 MISS USA Pageant
Rain Cosmetics
 will continue its partnership with the Miss Universe Organization as the Official Cosmetics Sponsor. The Las Vegas-based beauty brand, who made its pageant debut last summer, will sponsor the 61st annual MISS USA Pageant, which will air on NBC Sunday, June 3 (9-11 p.m. ET) from the Planet Hollywood Resort & Casino in Las Vegas at the Theatre for Performing Arts. 

The fun and flirty cosmetics line gets its inspiration from and is based in Las Vegas, the city that the Miss USA Pageant calls it’s home away from home. The company’s lightweight, long-wearing products with rich pigments and high-definition finishes will allow the 51 beauties to showcase their flawless faces both on and off camera.

“We are happy to welcome back Rain Cosmetics as the Official Cosmetics Sponsor for the 2012 Miss USA Competition,” said Paula Shugart, president of the Miss Universe Organization. “Their long-lasting, high quality cosmetics line will provide our contestants with the camera ready look they need for their stay in Las Vegas and the night of the competition.”

Rain Cosmetics owner, Lori Montoya said, “Rain Cosmetics is thrilled to continue our partnership with the Miss Universe Organization. Last year was a huge success, and we are excited to work with another great group of contestants. Our long-wearing formulas have the rich pigments and staying power that will help them put their best faces forward during the competition.”

Rain Cosmetics and their team of professional makeup artists will work with the Miss USA contestants during their two-week stay in Las Vegas, including the preliminary competition and the live final broadcast.

About Rain Cosmetics:
Rain Cosmetics is the first makeup line born in Las Vegas—inspired by the city’s glamorous nightlife. With its sleek, chic packaging, richly pigmented colors, and high-definition finishes, Rain is rapidly becoming as celebrated as the city the products are named after. From Peepshow and The Strip to Velvet Rope and Stretch Limo, the eye shadows, lip glosses and foundations are synonymous with celebrity style. For more information, visit: and follow the brand on Twitter @Rain_Cosmetics.

About Miss Universe Organization:
The Miss Universe Organization, a Donald J. Trump and NBC Universal joint venture, is a global community empowering role models of beauty, health and leadership for young women of today. As part of the Miss Universe Organization, Miss USA is dedicated to partnering with charities around the world, and to increasing awareness of breast and ovarian cancers. For more information, visit: and follow them on Twitter @MissUSA.

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