Hard Rock Hotel & Casino Honors Breast Cancer Awareness Month in October

September 27, 2011 by  

In celebration of Breast Cancer Awareness Month, Hard Rock Hotel & Casino is showing their passion for pink by supporting the cause with a variety of offers available in October.

Breast cancer is one of the most common cancers found among women in the United States, and research shows that each year, an estimated 20,000 women are diagnosed with the disease. Hard Rock Hotel & Casino is raising awareness and encouraging guests to support a great cause by offering charitable incentives throughout the property, with proceeds benefiting Nevada Cancer Institute (NCI). In addition, the exterior of the property will illuminate in pink lighting beginning Saturday, Oct. 1 through Monday, Oct. 31.

Guests are invited to dine, party, pamper and shop for cause by participating in the following offers:

Pink Taco, the mega-hip Mexican cantina

  • Tacos and Beer for $20: One Dos Equis beer and all-you-can-eat Paunchos, the restaurant’s signature chicken tacos, featuring corn tortilla stuffed with beans and topped with grilled chicken, salsa roja, pickled onions and avocado slices. For each special purchased, $5 will be donated to NCI.

Vanity Nightclub, upscale nightlife experience featuring world-class DJs

  • Pink Party: Ladies are invited to the Pink Party on Sunday, Oct. 23 during Vanity’s industry night, Sin on Sundays. Ladies who text VANITY to 56242 will receive a wristband for complimentary pink champagne until 1 a.m. For every wristband redeemed, Hard Rock will donate $20 to NCI.

Reliquary Salon, ultra-exclusive salon located inside the luxurious HRH Tower

  • Pink Polish Special: Pamper nail beds with pink polish manicures and pedicures and $5 from each service will be donated to NCI.

Hard Rock Retail Store, bringing a little rock and roll into guests’ closets

  • Breast Cancer Awareness Limited Pin: Beginning Saturday, Oct. 15, guests may purchase the exclusive pink pin for $12 each, and all proceeds benefit NCI.

For more on Hard Rock Hotel & Casino, visit Be a fan on Facebook and follow Hard Rock on Twitter for the latest updates and special offers.

About Nevada Cancer Institute
Nevada Cancer Institute (NVCI) is the official cancer institute for Nevada, headquartered in Las Vegas. A nonprofit organization, NVCI is committed to reducing the burden of cancer by offering the best in high-quality patient care, research, education, early detection and prevention. NVCI has two locations in Southern Nevada – the main treatment and research center in Summerlin and a cancer treatment center at University Medical Center. For more information, please visit

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