UFI, the Global Association of the Exhibition Industry, yesterday announced that the 90th UFI Global Congress will be held in Las Vegas, Nov. 1 – 4, 2023. It will be the first time the largest annual gathering of exhibition leaders will take place in the U.S.
The announcement came during the 2021 UFI Global Congress this week in Rotterdam, The Netherlands. The 2023 UFI Global Congress will take place at ARIA Resort and Casino and will be hosted by the Las Vegas Convention and Visitors Authority (LVCVA), exposing Las Vegas to key decision-makers in the global exhibition industry and poising the destination for future convention business.
“We are delighted to hold a UFI Congress in the United States for the first time. This country is of great importance to UFI, and this is the message we wish to communicate,” said UFI President Anbu Varathan.
Kai Hattendorf, CEO & managing director of UFI, said, “What a wonderful win-win. Congratulations to Las Vegas. We look forward to this Congress, gathering the global exhibition industry in the U.S. for the UFI Global Congress in 2023. As the global trade association for our industry, this will allow us to connect our colleagues from across the US markets even better with their global peers.”
UFI is the leading global association of international tradeshow organizers and exhibition center operators. Open to more than 50,000 industry professionals who work for UFI member companies worldwide, the Congress creates an opportunity for exhibition leaders to network, develop strategy, and discuss the challenges facing the exhibition industry. The announcement comes as the U.S. prepares to open international borders to vaccinated travelers on Nov. 8, 2021.
“We are honored to have been selected as the host city for UFI Global Congress’ inaugural U.S. show, which further demonstrates the destination’s appeal as a global destination for business and leisure travel,” said Brian Yost, chief operating officer for the LVCVA. “We are excited to welcome the Congress’ delegates from around the world and look forward to providing them with an experience that can only be found in Las Vegas.”
Las Vegas pairs meetings and conventions with world-class resorts, entertainment, and sports offerings. It has remained the country’s No. 1 trade show destination for 26 consecutive years, according to the Trade Show News Network (TSNN).
“On behalf of MGM Resorts and Aria, we are very excited to be chosen as the host of the 2023 UFI Global Congress,” said Stephanie Glanzer, SVP and chief sales officer for MGM Resorts International.
The UFI Global Congress takes place in October or November each year in trade show destinations around the world. In 2019, the event was hosted in Bangkok, Thailand. In 2020, due to pandemic-related global travel restrictions, the Congress went digital, with programming from Hong Kong, Dubai, London, and Bogota. The Congress will take place in Muscat, Sultanate of Oman in 2022.