Zappos Couture launches Sarah Jessica Parker’s footwear collection, SJP, with the very special opening of the SJP pop-up boutique at The Shops at Crystals. Parker designed an exclusive collection named “The Strip Collection” to be sold at the Las Vegas pop-up shop and online at ZapposCouture.com.
For two days only, the SJP pop-up will join the unparalleled collection of high-end retailers found within The Shops at Crystals, the nation’s only shopping destination dedicated exclusively to luxury fashion. The pop-up will be open on Friday, April 17 and Saturday, April 18 and Parker will make personal appearances both days of the event to greet customers while they shop her collection.
“We are enormously delighted to be launching our collection at Zappos Couture, an undeniably reputable company with such a loyal and fantastic relationship to their customers,” said Sarah Jessica Parker. “It’s been particularly exciting to work with the Zappos Couture team over the past few months preparing for this launch. Their enthusiasm and understanding of our brand has been thrilling, and we’re so pleased with the curation that’s been put together for the SJP customer.”
“We are thrilled to celebrate Sarah Jessica Parker’s SJP collection with this special event and pop-up in Las Vegas. Zappos Couture’s shopping experience is completely virtual so we are excited to bring the SJP pop-up boutique to life and invite customers to engage with our brand in a way they haven’t before,” said Melissa Costa, Head of Brand Marketing for Zappos Couture.
The SJP pop-up boutique located by the valet entrance on the first level of The Shops at Crystals will be open on Friday, April 17 from 10 a.m. – 10 p.m. and on Saturday, April 18 from 10 a.m. – 10 p.m. Parker will appear at the boutique on Friday from 11 a.m. – 2 p.m. and Saturday from 12 – 3 p.m.