Mötley Crüe Front Man Vince Neil Partners with Vegas Restaurateurs to Bring His Tatuado Brand to Circus Circus Nov. 9
October 24, 2013 by VegasNews.com
In an effort to bring the rock ‘n’ roll vibe of the Sunset Strip to Las Vegas, longtime restaurant aficionados and owners of Kahunaville at Treasure Island, David Tuttleman and Mark Green, have partnered with Mötley Crüe front man Vince Neil to rebrand their 14,000 square foot Circus Circus venue, Rock ‘n Rita’s (Photo credit: Paul Brown).
The new venues, Vince Neil’s Tatuado Eat-Drink-Party! and Vince Neil’s Party Bus Bar, which open to the public Saturday, Nov. 9, showcase the combination of Neil’s affinity for tattoos and tequila with Tuttleman and Green’s emphasis on a fun and exciting party-like environment. The mouth-watering menu offers up Neil’s signature Tatuado burgers, burritos and more to tantalize guests’ taste buds. The dining room bar allows guests to pair their meal with a cold beer, lavish cocktail or one of the rocker’s very own premium brands.
“I have wanted to expand the Tatuado brand and bring it to The Strip for a while,” said Vince Neil. “Teaming with David and Mark to recreate Rock & Rita’s into my own spot will create a true home for the brand. People can come have a great time and enjoy my signature line of spirits while they party.”
Owner of Rock ‘n Rita’s David Tuttleman said, “When we launched Rock & Rita’s, I wanted to create a rock ‘n’ roll party vibe where our guests could experience a true Vegas party. Teaming up with Vince is going to take that concept to the next level, creating an authentic atmosphere with an edgy tattooed feel, different from others you find here in town. I really want to submerge guests into the true lifestyle and party atmosphere of a rock star. I have been friends with rock ‘n roll photographer Mark Weiss for many years, so when it came time to design the new space, it was a no-brainer to utilize his creativity.”
Photographer Mark Weiss, who was an integral part of the creative vision for the restaurant and bar areas, added, “In 1982, after shooting Mötley Crüe for their first national magazine spread, Vince took me to the infamous Rainbow on the Sunset Strip. We ate, we drank and we definitely partied. When I walked into Rock & Rita’s to be a part of the creative design team on this project, I was immediately taken back to those days at the Rainbow and was inspired to help create the feel and passion of the Sunset Strip.”
The main space, branded as Vince Neil’s Tatuado Eat-Drink-Party!, is the ultimate definition of Neil’s Tatuado brand and outrageous lifestyle. Throughout the dining room, the ambiance of the venue embraces Tatuado, meaning tattoo, artwork and imagery, along with the iconic rocker’s most prized possessions, including gold and platinum records from his enormous success with Mötley Crüe. Guests will be immersed in an ambiance reminiscent of the legendary Sunset Strip rock clubs where Neil and his pals launched their paths to stardom. Two large video walls, projection screens and 22 HD flat screens, located throughout the restaurant and satellite bars, will entertain guests with rock-infused music videos and candid behind-the-scenes video of the rocker enjoying Las Vegas. True Vince Neil fans can feel at home as they party to Mötley Crüe hits and more, streamed through the premium sound system.
Just upstairs from the restaurant, visitors can enjoy Vince Neil’s Party Bus Bar, appropriately nicknamed “Bus Bar.” The well-known full-size bus features flair bartenders and party girls offering up shots and creative to-go drinks. Party-goers will feel as if they have been swept into a post-concert-like tailgate party.
Additionally, sports fans can take a break from their rock star-style partying to gamble and grab a drink in the existing Rock & Rita’s Sports Bar. Retaining the original branding, the sports bar embodies the All-American party for which Tuttleman and Green have become known. Avid gamblers can enjoy access to the adjoining Circus Circus Race and Sports Book, as well as counter-top video gaming machines.
For more information on Vince Neil’s Tatuado Eat-Drink-Party!, Vince Neil’s Party Bus Bar and the Rock & Rita’s Sports Bar at Circus Circus, visit www.VinceNeilsParty.com.
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